Founded in 1977 as the Minnesota Graphic Designers Association (MGDA), AIGA Minnesota is one of the largest AIGA chapters in the nation, serving nearly 1,200 members in Minnesota and the upper Midwest.

AIGA Minnesota is the first place to turn for inspiration, professional development, and excellence in design in Minnesota. Our mission is to advance design as a professional craft, strategic tool, and vital cultural force. We encourage the exchange of ideas and information among professionals involved in design and other related fields.

From design fans to the profession’s leading practitioners, AIGA members come from all backgrounds, all fields, and all levels of experience. Our members include designers, strategists, students, educators, writers, photographers, illustrators, printers, prepress, and paper manufacturing/distribution. AIGA Minnesota offers a wide range of programming to serve the needs of our diverse membership. We offer education and events that promote excellence in design and opportunities for students and professionals to grow and to network.

AIGA Minnesota is a chapter of AIGA, the professional association for design. AIGA is a nonprofit 501(c)(3) organization.

Contact

[email protected]

Mailing Address
AIGA Minnesota
International Market Square
275 Market Street, Suite C-21
Minneapolis, MN 55405 USA

Meet Our Board Members

Katrin Loss
Katrin Loss
President

A member of AIGA since 1999, Katrin served on many committees and in a variety of roles for the Minnesota chapter since 2002, including chairing the Luncheon Lectures series from 2003–2010 and volunteering on the Design Show committee since 2010. In 2007, she joined AIGA Minnesota’s board of directors as the Associate Director, Luncheons and, in 2011, was named “Volunteer of the Year.” Most recently, Katrin served as AIGA Minnesota’s Vice President for two years, including overseeing the Programming Council. Prior to that, she served as AIGA Minnesota’s Director of Operations for five years overseeing and improving systems and processes in support of AIGA Minnesota’s numerous and diverse programming needs and co-chaired the 2014 AIGA Minnesota Design Show.

An award-winning art director/designer with extensive experience in brand development, Katrin currently works in-house for Best Buy’s Brand Design team. Katrin is a graduate of Minneapolis College of Art and Design with a BFA in graphic design, and also holds a degree in business administration and international trade from Staatliche Handelsschule in Hamburg, Germany. A strong creative leader with analytical skills, her background in design and business coupled with experience working and living in the U.S. and Europe permits a unique global perspective.

An active member of the design community for over 10 years, Katrin currently serves on MCAD’s Alumni Association Board of Directors.

Heather Brooks
Heather Brooks
Vice President

For as long as she can remember Heather has been a lover of color and pattern and a skilled problem solver. Design brought these two passions together and there has been no looking back.

 Currently in-house at a local nonprofit, Opportunity Partners, Heather spends her days designing print and digital materials to support the mission of advancing the quality of life for adults with disabilities.

Heather holds a BFA in graphic design from the University of Wisconsin – Eau Claire where she was encouraged to join AIGA as a student. 

In her free time, Heather is out enjoying all the wonderful places in the Twin Cities with her partner, family, friends and dogs, Paisley and Guthrie.

Kayla Bries
Kayla Bries
Treasurer

Kayla is a Strategy Director at Little & Company, leading a variety of clients including Wyndham Hotels & Resorts, Barnes & Noble, Nerdery and Bremer Bank. Before joining the team at Little, Kayla worked at Colle McVoy, where she led the development of brand-shaping initiatives for Land O’Lakes and their agriculture business unit, WinField United. Kayla’s experience spans across a diverse set of organizations from Fortune 500 companies to startups and non-profit organizations.

Kayla has also served terms as President and Vice President for NAMA (National Agri-marketing Association) and is actively involved with the BrandLab.

Carla Januska
Carla Januska
Secretary

Carla Januska is the founder of Smart Hive, a data visualization focused creative consultancy. Carla is a firm believer in using consistent, creative visualization to drive branding and marketing through story-led differentiation. She uses data-driven storytelling to create unique, ownable experiences across multiple platforms.

Open
Position
Position Open
Director of Career Practice

The Director of Career Practice oversees Chapter programming efforts and initiatives that serve the Career Practice needs of membership segments in terms of their Career Stages (e.g. emerging, expert) and Career Specialties (e.g. in-house, solopreneur, UX/Digital). The Director will ensure that programs and initiatives generated for the benefit of these segments are developed in the Chapter’s best interests, are open to all members, are sustainably produced and within budget. Further, the Director will ensure that programs align with Chapter objectives by offering benefits including inspirational, educational, and networking opportunities to the membership.

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Grant Hasbrouck
Grant Hasbrouck
Director of Communications

Graphic Designer, Communications Specialist, Photographer, Environmentalist.
Grant has been a member of AIGA since 2012 when the Student Design Organization of University of Minnesota Duluth was visited by AIGA members Chank Diesel and Ken Friberg.
He graduated from UMD with a BFA in Graphic Design in 2013, but has been designing graphics professionally since 2012 with a strong focus on brand-systems, and began his communications career with the MN DFL party in 2016.
He has worked for a variety of clients and employers, but his favorites are always causes and non-profits with goals and beliefs that resonate with his-own: Clean Energy, Environmentalism, Human Rights, and Social Justice.

Andy Vitale
Andy Vitale
Director of Design Impact

Andy Vitale is the Director of User Experience at Polaris Industries, a global powersports leader, where he is responsible for leading user experience design across Polaris’ innovative product lines. Andy is focused on translating human insights into actionable experiences that fuel the passion of riders, workers and outdoor enthusiasts.

Andy holds a Master’s Degree in User Experience Design and has experience having held multiple roles as a designer, entrepreneur, education department chair, and design leader. With a proven ability to lead change and process improvements, Andy has developed strategies and design solutions for diverse organizations ranging from startups to Fortune ranked companies. He is a relentless user experience evangelist, with a passion for cognitive thinking and humanizing technology, driven by a user-centered passion that takes a team, and its products, from good to great.

Aside from his primary role at Polaris, Andy serves as Director of Design Impact for AIGA Minnesota and is an adjunct professor for Kent State University’s User Experience Design graduate program. He is also a member of the UXPA Cleveland Senior Advisory Board and the Program Advisory Committee for the Graphic Design & Interactive Media Program at the University of Wisconsin-Stout. Andy often writes about design and speaks at conferences and events.

Susan Seeley Roe
Susan Seeley Roe
Director of Development

Susan Seeley Roe has worked as an art director and graphic designer for the past 15 years. She recently moved back to Minneapolis, Minnesota from Tucson, Arizona where she was the Vice President of Tucson for AIGA Arizona. She also served on the board of directors of the Tucson Advertising Federation. Before founding Smart Pop Creative in 2012, Susan worked for Bolchalk Frey Marketing, Canyon Ranch and Gordley Group. She received her BFA in Graphic Design in 2001 from the Minneapolis College of Art & Design.

After being away from Minneapolis for the past 11 years, Susan is looking forward to connecting and getting involved with the AIGA Minnesota design community. In her free time, she enjoys photography, traveling, yoga, running, hiking and rediscovering Minneapolis with her husband and son, Thad and Sean Roe.

Terresa Moses
Terresa Moses
Director of Diversity and Inclusion

Terresa Hardaway is an Assistant Professor of Graphic Design at the University of Minnesota Duluth’s Department of Art & Design. She graduated with her BFA in Fashion Design and minor in African-American Studies from the University of North Texas in 2008. After completing her BFA, she worked as a graphic apparel designer for over six years at a sports agency before going back to UNT to complete her MFA in Design Research with a minor in Anthropology in 2015.

Terresa’s design research interests include; Project Naptural: Black natural hair and its effects on the self-identity of Black women, empowering marginalized and underrepresented communities, racism in graphic design, and rewriting denigrating social narratives. She currently serves on the executive board of the Duluth Branch of the National Association for the Advancement of Colored People (NAACP) as the chair of the Young Adult Committee and recording secretary. She serves as the Director of Diversity & Inclusion for AIGA Minnesota, currently leading the committee on a campaign about “privilege.” Terresa is also the co-founder and creative director of a design studio, Blackbird Revolt, which uses art and design to create conscious messaging and works with a number of organizations that are effecting social change.

Pete Rivard
Pete Rivard
Director of Education

Pete Rivard is a thirty-seven year industry veteran and graphics production professional. For the past eighteen years he has been Principal Instructor- Pre-Media and Packaging Design in the Design and Graphics program at Dunwoody College of Technology. Prior to that he was International Paper’s Technical Support and Training Specialist for the Upper Midwest.

Rivard also has thirteen years experience in prepress production and management roles in Texas, Pennsylvania and Minnesota. He has a Bachelor’s degree in Applied Management and holds industry certifications in digital press operation, prepress and flexography.

Rivard is an accomplished 5-string banjoist and plays in an Americana band with his daughter Carrie, an awesome musician herself.

Michelle Schulp
Michelle Schulp
Director of Technology

Michelle is an independent graphic designer and frontend developer in Minneapolis. Prior to beginning her career, she studied Visual Communications, with minors in Psychology and Sociology. As her work progressed, she also branched into front-end development and user experience design to round our her skillset. This combination of disciplines led her to adopt a strategy-based approach to design, focused on solving tangible problems and achieving real goals based on how people think.

She loves the open source community, and when she is not working on projects she speaks/volunteers/organizes at events and workshops around the country. Her passions are communication and empowerment, and she believes in the power of "Why?"

Open
Position
Position Open
Director of Membership

The Director of Membership ensures Chapter membership activities are aligned with AIGA national initiatives as well as local Chapter goals. The Director acts as advisor to and liaison between Chapter board and Chapter membership to ensure Chapter activities meet the needs of the membership. The Director develops membership growth strategies and oversees any Chapter activity measuring member satisfaction in collaboration with AIGA ambassadors.

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Jenny Schmitz-Hinshaw
Jenny Schmitz-Hinshaw
Director of Legacy Programming

Jenny has been a member of AIGA Minnesota since 2000, volunteering on the Design Camp® committee for several years, and serving as co-chair in 2010. She then served on AIGA Minnesota’s board of directors as the director of affinity programming. In this role, she led the affinity groups, which included emerging designers, in-house designers, solopreneurs, sustainable design, veteran designers and UX. From 2012-14, Jenny served as president, overseeing the chapter’s 75 yearly events and initiatives, providing members with a wide variety of opportunities to learn, be inspired, and make new connections.

Jenny’s design career has been focused on the education and healthcare fields. She has extensive experience with in-house creative teams, currently as a designer and project manager with Smiths Medical.

Emily Weigel
Associate Director, Archives

Emily is a (book) designer living and working in Minnesota. She previously worked at Faceout Studio in Bend, Oregon as a book designer with many large publishing houses as well as small university presses and self-publishing authors. Emily discovered her love for book design while studying at the College of Visual Arts in St. Paul which, sadly, is no longer open.

Prior to her (working) adventure in Oregon, Emily served as AIGA Minnesota's Associate Director of Archives as well as co-chaired Portfolio 1-on-1 for two years.

Randy Piechowski
Randy Piechowski
Associate Director, Development

Savina Proykova
Savina Proykova
Associate Director, Social Media Engagement

Lydia Hoelzlhammer
Associate Director, Content Management

Jacqueline Quintanilla
Jacqueline Quintanilla
Associate Director, Student Affairs

Straightforward, strategic, and just a bit sassy, Jacqueline loves to work with the movers, the shakers, and the do-gooders to help them make their mark. As a front-end developer with a background in non-profits and education, she works to solve tough problems to build powerful brands, stronger communities, and a more equitable and sustainable world. Jacqueline is motivated to make stuff that matters. So, let’s get to work.

Matt Olin
Associate Director, Career Stages

Jenni Lathrop
Jenni Lathrop
Associate Director, Registration

With over 18 years as a graphic designer, brand manager and marketing team member, Jenni Lathrop has a wide range of graphic design experience ranging from print to digital. Her work includes websites, logos, event collateral, advertising and publications. She also has a background in writing and editing.

Jenni is currently an independent, Twin Cities-based graphic designer working collaboratively with nonprofits, small businesses and individuals. A member of the AIGA since 2014, Jenni has worked with the In House Designers and Solopreneurs Committees and served as AD of Registration since 2016.

When she’s not enjoying time with her family, she spends time consuming too much pop culture, reading and knitting. Lots and lots of knitting.

AIGA Fellows

Andrew Blauvelt
Fellow, AIGA Minnesota

Andrew Blauvelt is a designer, curator, and educator. For 18 years he held several distinguished positions at the Walker Art Center, including Design Director, Senior Curator of Architecture and Design, and Chief of Communications and Audience Engagement. While at the Walker he oversaw the print and online publishing programs as well as civic engagement initiatives, and served as creative director for the Walker’s progressive brand identity across various media platforms.

As a curator he organized many popular traveling design exhibitions, including Graphic Design: Now in Production (2011) with Ellen Lupton at the Cooper-Hewitt National Design Museum, New York—the first such survey in more than 15 years; Worlds Away: New Suburban Landscapes with the Carnegie Museum of Art, Pittsburgh; and Some Assembly Required: Contemporary Prefabricated Houses (2005), the first major museum survey of the subject. His latest exhibition, Hippie Modernism: The Struggle for Utopia (2015), is the first major museum survey of the art, architecture, and design of the counterculture in more than a decade. He also co-organized the popular Insights lecture series with AIGA Minnesota for more than 15 years.

In 2015 Andrew Blauvelt was named Director of the Cranbrook Art Museum in Bloomfield Hills, Michigan, which organizes exhibitions, presents programs, and collects objects in the areas of modern and contemporary art, architecture, craft, and design. He is also a graduate of Cranbrook Academy of Art where he received his MFA in Design.

A practicing graphic designer for more than twenty-five years, Andrew is the recipient of nearly 100 design awards, including several nominations for the Chrysler Award for Design Innovation and the National Design Awards in Communications Design as well as numerous inclusions in AIGA’s 50 Books/50 Covers competition. His work has been exhibited and published widely in the United States, England, Italy, the Netherlands, and Japan. In 2009, while serving as Design Director, the Walker Art Center received the National Design Award for Institutional and Corporate Achievement from the Cooper-Hewitt National Design Museum—the first non-profit organization to win the honor.

As an educator, Andrew served as department chair and director of graduate studies of graphic design at North Carolina State University’s College of Design. He has also taught the history and theory of design in graduate programs in the U.S., the Netherlands, and Mexico.

In 1995, the Graphic Design Education Association (GDEA) named him Educator of the Year. He also served as Adjunct Professor of Practice in the Department of Architecture, College of Design at the University of Minnesota.

He has served on the national board of directors of the AIGA and is an elected member of the Alliance Graphique International (AGI) based in Switzerland.

Dale Johnston
Fellow, AIGA Minnesota

Dale K. Johnston received a B.F.A. in Graphic Design at the Minneapolis School of Art in 1962. Prior to Minneapolis School of Art (later to be named Minneapolis College of Art and Design), Dale studied two years at other universities and served four years in the U.S. Navy. Upon graduation, Dale joined the General Motors Styling Staff at the GM Technical Center followed by a year at Chrysler Corporation, two years at Deere & Company, and one year at Control Data.In 1969, Dale formed Design Center Inc. in Minnesota, serving as president until 1985
when Johnston Design Office Inc. was established and operated until semi-retirement in 2005.

Dale was one of the founders of the Minnesota Graphic Designers Association (MGDA) and served as president in 1982. MGDA became AIGA Minnesota in 1986.

In 1990, Dale traveled with a group of sixteen U.S. graphic designers to the Soviet Union to exchange design experience with Russian designers in Moscow and Leningrad.

Dale has personally designed numerous identity programs, packaging systems, family history books, educational products, and government projects for the past 52 years.

Doug Powell
Fellow, AIGA Minnesota

Doug Powell, formerly of Minnesota, is a Design Principal and Director of Education & Activation at IBM Design in Austin, Texas. In this role, Doug is helping to build the new vision for design at one of the largest and most successful companies in the world. Prior to joining IBM in 2013, Doug was an independent designer, strategist and entrepreneur, based in Minneapolis, leading successful projects for a wide range of clients and collaborative partners in health and nutrition, including the Robert Wood Johnson Foundation, Lifescan, and Pepsico. Doug was a consulting Creative Director for HealthSimple, working in close collaboration with the Johnson & Johnson Global Design team.Doug is a past chapter president of AIGA Minnesota and past national president of AIGA. He has been a leading force in the successful launch of Design for Good, the AIGA initiative to ignite, amplify, and accelerate design-driven social change.

A 1988 graduate of the School of Art at Washington University in St. Louis, Doug is a lecturer, commentator, and thought leader on design issues, having presented at a variety of national conferences and forums including Bright Ideas on Minnesota Public Radio, the 2011 Mayo Clinic Transform Conference, and the 2012 TEDx ArtCenter.

Eric Madsen
Fellow, AIGA Minnesota

Eric Madsen was born and raised in Texas. He began his career in Houston before moving to Minneapolis, where he continues to work as a designer and artist. His graphic design work has been recognized nationally and internationally by such organizations and publications as the AIGA Design Archives, the Society of Typographic Arts, the Society of Publication Designers, the Type Director’s Club of New York, magazines such as Applied Arts (Canada), Communication Arts, Critique, Idea (Japan), Graphis, Print, and by the Art Director’s Clubs of Minneapolis, New York, Dallas, Houston, and Los Angeles. His fine art has been recognized by the Minneapolis Foundation, the Miller Art Museum, the Lake Pepin Art & Design Center, and the Washington Pavilion Visual Arts Center. Madsen is a past member of the AIGA National Board and is a founding board member of the AIGA Minnesota chapter and has served on its Board on three separate occasions. He has served as a member of the Board of Trustees of the College of Visual Arts, Saint Paul, and the Board of Directors of the Minnesota Center for Book Arts. In 2010, he was appointed by the Postmaster General of the United States to serve on the Citizens’ Stamp Advisory Committee, on which he continues to serve as a member of the full Committee and its Design Subcommittee. Madsen holds a degree in graphic design from the University of Houston.

Heather Olson
Fellow, AIGA Minnesota

Heather Olson has been integral to shaping and growing AIGA Minnesota off and on for 30 years. Through her extraordinary leadership, volunteerism, mentorship, facilitation, and advocacy, Olson has helped to build and strengthen the Minnesota chapter’s design community to its Top 5 status in the nation today. After editing the chapter newsletter, leading the Luncheons Committee, and co-chairing the Minnesota Design Conference at Lutsen, Olson was elected the first female president of the Minnesota Graphic Designers Association (1983), the predecessor to AIGA Minnesota. She later served as AIGA Minnesota’s Director of Education and Associate Director of In-House Designers, and is Co-Chair of the Veteran Designers Committee and a MNtor Program Mentor. Olson has coordinated other events such as the CVA Leaders of Design Series and sits on the advisory board of Art Buddies. In addition to volunteering, Olson spent the first half of her career as a practicing graphic designer, then shifted into marketing and recruitment for The Office of Eric Madsen, Larsen Design, and now Franke+Fiorella, where she is Marketing Director. Olson received a B.A. with Honors from Iowa State University in Advertising Design and Journalism.

Jo Davison
Fellow, AIGA Minnesota

Jo Davison is known for her exceptional design leadership and passion for arts education. An outspoken design advocate and mentor, she has inspired the young and experienced alike. Her significant expertise in print and digital design has benefited clients at Larsen, The Edison Group, and McCool & Co. for more than 30 years. Sixteen of those years were also spent teaching at the College of Visual Arts, where she helped guide numerous students to successful futures in design.

Jo’s work has received many honors, including recognition from AIGA, Communication Arts, Critique, Graphis, HOW, and the Type Directors Club. She participated in Samsung’s national product reviews in 2010 and 2011, was included in CVA’s Leaders of Design exhibit in 2011, and juried the Communication Arts Design Annual in 2014.

Jo currently serves on the University of Minnesota College of Design Advisory Board, and is a past member of the University of Wisconsin–Stout Professional Advisory Board.

Jo’s AIGA connection runs deep, having served as a member of the National Board Nominating and Medalist committees, AIGA Minnesota chapter president, Design Camp chair, and 365: AIGA Design Annual Exhibition judge. She holds a bachelor’s degree in environmental design from the University of Minnesota.

Joe Duffy
Fellow, AIGA Minesota

Joe Duffy is one of the most respected and sought after creative directors and thought leaders on branding and design in the world. Duffy’s work includes brand and corporate identity development for some of the world’s most admired brands, from Aveda to Coca-Cola to Sony to Jack in the Box to Susan G. Komen for the Cure. Duffy’s work is regularly featured in leading marketing and design publications and exhibited around the world. In 2004 he founded Duffy & Partners as a new kind of branding and creativity company, partnering with clients and other firms in all communication disciplines. The firm’s work has received countless awards over the years. Duffy has served on the AIGA National Board and he received the Legacy Medal from the AIGA for a lifetime of achievement in the field of visual communications, in 2004. His first book—Brand Apart—was released in July 2005 and in 2006, he was recognized as one of the “Fast 50” most influential people in the future of business by Fast Company. In addition to his role as Creative Director, Duffy actively contributes to high-profile blogs such as Fast Company, Forbes CMO Network and in various design business outlets. He has a B.F.A. from the Minneapolis College of Art and Design.

John DuFresne
Fellow, AIGA Minnesota

John DuFresne has championed quality graphic design education through his teaching and leadership for more than 25 years. As Professor and Chair of the Graphic Design Department for the College of Visual Arts (CVA), DuFresne has been responsible for developing CVA’s strong design curriculum and reputation. He has also taught at the University of Wisconsin–Stout. Over the years, hundreds of his students have become influential designers and AIGA members making significant contributions to the regional and national graphic design communities. In addition, DuFresne has served as AIGA Minnesota Education Director (1990–1992), AIGA Minnesota President (1992–1994), and AIGA National Board Member and Treasurer (1995–1998). He was instrumental in hiring Ric Grefé as AIGA’s executive director and helped to shape the organization’s future both organizationally and financially. DuFresne has been directly involved with the CVA Leaders of Design Series and many other AIGA Minnesota special events that have brought design legends such as Paul Rand and Steven Heller to Minnesota. John has a bachelor’s degree in graphic design from the University of Wisconsin–Superior and a master’s in advertising design from Minnesota State University, Mankato.

Kolean Pitner
Fellow, AIGA Minnesota

Kolean Pitner is an enthusiastic advocate of design history, teaching History of Graphic Design and History of Illustration at College of Visual Arts for 26 years. She co-authored the book Peter Seitz: Designing a Life, and co-curated CVA Gallery exhibits bRANDs: The Early Years, Branding by Paul Rand, 1941–1955 and The Lustigs: A Cover Story, which later traveled to New York’s AIGA Gallery. Her own work was exhibited in Women in Minnesota Design at CVA.

A long-time AIGA member, Kolean has served on the Minnesota board twice as Education Director, and organized the Insights Lecture Series as its Programming Director.

Kolean coordinated AIGA’s Get Out the Vote Twin Cities poster exhibition. She helped produce AIGA Minnesota’s Art Buddies fundraiser/mural painting project featuring L.A. street artist Chase. She also coordinated the Create! Don’t Hate program with local college design students mentoring Washburn High School art students.

Currently, as Associate Director of Archives, Kolean curated, wrote, and collaborated on the design of MGDA/AIGA: A History Exhibit presented at Walker Art Center. She is guiding translation of the exhibit for aigaminnesota.org, and negotiated the archives acquisition by the Minnesota Historical Society.

Kolean has bachelor’s degrees in Graphic Design and Art Education from Kansas State University and a master’s degree in Communication Design from Pratt Institute. Prior to teaching, she practiced graphic design at firms in New York and Minneapolis before starting Pitner Design.

Monica Little
Fellow, AIGA Minnesota

Monica Little established Little & Company in 1979, encouraging and paving the way for women and new college graduates to become design entrepreneurs. For more than 30 years, Monica’s visionary leadership has inspired creative and powerful design solutions for clients such as Target, Microsoft, American Craft Council, Wells Fargo and Way to Grow. Little & Company’s creative work has been recognized by the New York Art Directors Club, AIGA, American Advertising Federation, Communication Arts, Print, Graphis, HOW, Step Inside Design, and I.D., among others. In 2011, Little was chosen to be one of 23 women to be honored in CVA’s Women in Minnesota design exhibit. Little also shares her business acumen and philanthropic ideals by serving on a variety of nonprofit boards including: AIGA Minnesota, Minneapolis College of Art and Design (MCAD), Minnesota Center for Book Arts, and the Girl Scout Council of Greater Minneapolis. As a tribute to her 30th year in business, Little endowed an annual design scholarship at MCAD. She holds a B.F.A. degree in visual communications from the Minneapolis College of Art and Design.

Peter Seitz
Fellow, AIGA Minnesota

Peter Seitz began his career as a graphic designer at I.M. Pei & Associates, New York, before moving to Minnesota to be the curator of design and editor of Design Quarterly at the Walker Art Center. He became a senior designer at Visual Communications Inc., then founded InterDesign Inc. (an interdisciplinary partnership that combined graphic designers, architects and landscape architects) and Seitz Yamamoto Moss. Later, he presided as principal designer of Peter Seitz and Associates. Seitz’s clients have included the City of St. Paul, Minnesota Zoo, Minneapolis Park Board, Lutheran Brotherhood, Miracle Ear, Mayo Clinic, the City of Des Moines, and the Pacific Convention Center in Yokohama, Japan. His work and articles have been published nationally and internationally. In 1978, Seitz was elected President of the Minnesota Graphic Designers Association, the predecessor of AIGA Minnesota, and served on the AIGA National Board (1983–1986). He also represented the Midwest for the Society of Environmental Graphic Designers (SEGD). Seitz is professor emeritus at the Minneapolis College of Art and Design (MCAD). For over 30 years he taught in the design department, pioneered the introduction of computers to design students in the mid-1980s, and twice served as acting chair. He also has lectured at many U.S. universities and the University of Art in Osaka, Japan. Seitz earned a B.F.A. at Hochschule für Gestaltung in Ulm, Germany and an M.F.A. from Yale University School of Art and Architecture.

Sue Crolick
Fellow, AIGA Minnesota

Sue Crolick started her advertising career in the “Mad Men” era, and actually wore those stockings with the seams up the back. She was the first female art director at two of Minneapolis’ largest ad agencies, and in 1981, opened her own design firm. Sue won the top awards in her industry: Golds from the One Show and New York Art Directors Club, Best of Shows and the Silver Medal from the Advertising Federation of Minnesota, and awards from Communication Arts, Graphis, Print and AIGA. Sue served as board member of AIGA Minnesota from 1990-1993 and organized its first public service programs. In 1994, she was so inspired by the hundreds of creatives who shared their talent with people in need, she started the nonprofit, Creatives for Causes. Its program, Art Buddies, pairs kids from low-income families – one-on-one — with professional creative mentors. Art Buddies helps kids build dreams, boost confidence and discover exciting creative careers. In 2004, the Mentoring Partnership of Minnesota honored Creatives for Causes as the best mentoring organization in the Twin Cities. In 2006, Sue was named a Purpose Prize Fellow and national leader in social innovation by Civic Ventures, a San Francisco-based think tank. Sue graduated from Syracuse University with a BFA in Advertising Design.

Tim Larsen
Fellow, AIGA Minnesota

Tim Larsen founded Larsen in 1975 with a single-minded desire to stand for graphic design excellence — in the work his firm produced, the people he collaborated with, the results he achieved. Three decades later, Larsen has built an international client list, attracted some of the best creative talent in the industry, and created award-winning branding, interactive, print, and environmental graphics work. The firm has won countless awards from the profession’s most prestigious organizations, including Communication Arts, Graphis, HOW, and AIGA. Larsen has served as the founding member and president of Minnesota Graphic Designers Association, predecessor to AIGA Minnesota, (1976–1977) and as Director of the AIGA National Board. He also co-edited Core of Understanding, a National Endowment for the Arts grant-funded book on graphic design education in (1991). He is a member of the Design Advisory Board at University of Minnesota’s College of Design and Minnesota State University (MSU) Moorhead. He previously served as Chairman of the Board of Trustees for the College of Visual Arts in St. Paul, Minnesota. Larsen received his B.S. in Art Education/Graphic Design from MSU Moorhead.

Timothy Eaton
Fellow, AIGA Minnesota

Tim Eaton is an accomplished graphic designer and successful business owner. His 45-year design career includes senior design positions with Cowles Communications, Debrey Industrial Design, Ellerbe Architects, Ariss & Eaton, Eaton & Associates Design Company, and Canoeing.com Limited.

Tim’s first business venture was a partnership with British designer Frank Ariss. From 1973 to 1980 their consultancy, Ariss & Eaton Design, provided brand identity and collateral design services to Fortune 500 and start-up companies alike in San Francisco and Minneapolis. In 1981, Tim founded Eaton & Associates Design Company—a full-service design agency. That year he joined MGDA (AIGA Minnesota Chapter). Today, E&A continues to provide a select group of small businesses, governmental agencies, academic institutions, and non-profit organizations with full-service design, including brand development, print and digital communications, web development, eNewsletters, blogging, ePUBs, and 508 Complaint solutions.

Tim’s design work has been published in AIGA, American Center for Design and Graphis poster books as well as in Communication Arts, Graphic Design USA, Graphis, How, Industrial Design, Photo Design, Photo District News, and Print magazines. His design work has received awards from AIGA, American Center for Design, International Association of Business Communicators, Minneapolis Art Directors Club, Minnesota Graphic Designers Association, Package Design Council of America, Society for Technical Communication, Society of Typographic Arts, Typographers International, Graphis, and AIGA Minnesota.

In 1995, Tim purchased the Canoeing.com domain name with the vision of one day sharing his personal passion for canoeing and wilderness travel. On June 1, 2007 the website was launched and continues to grow today with a 100,000+ following with over 525 pages of information and 5,000+ links to additional information. The Canoeing.com brand mantra is The Ultimate Guide—Where to Go and What to Buy. Tim received a BFA in Graphic Design from Minneapolis College of Art & Design in 1968.

Past Presidents

  • 2014-2016: Jenny Price, President
  • 2012-2014: Jenny Schmitz-Hinshaw, President
  • 2010-2012: Seth Johnson, President
  • 2008-2010: Christina Jackson, President
  • 2006-2008: Jim Madson, President
  • 2004-2006: Amy Anderson, President
  • 2002-2004: Scott Geiger, President
  • 2000-2002: Joelle Sather (née Anderlik), President
  • 1998-2000: Doug Powell, President; AIGA Minnesota Fellow (2014)
  • 1996-1998: Dan Woychick, President
  • 1994-1996: Grant Pound, President
  • 1992-1994: John DuFresne, President; AIGA Minnesota Fellow (2012) 1
  • 1990-1991: Paul Wharton, President
  • 1988-1989: Jo Davison (née Strand), President; AIGA Minnesota Fellow (2014)
  • 1986-1987: Carol Capistrant, President 2
  • 1985-1986: Mark Odegard, President, MGDA
  • 1984-1985: Bruce Rubin, President, MGDA
  • 1983-1984:  Heather Olson (née Soladay), President, 
MGDA; AIGA Minnesota Fellow (2012) 3
  • 1982-1983: Robert “Bob” Fleming, President, MGDA
  • 1981-1982: Dale Johnston, President, MGDA
  • 1980-1981: Timothy “Tim” Larsen, President, MGDA; AIGA Minnesota Fellow (2007)
  • 1979-1980: Patrick Redmond, Chairman > President, MGDA 4
  • 1978-1979: Peter Seitz, Chairman, MGDA; AIGA Minnesota [first] Fellow (2000)
  • 1977-1978: James “Jim” Johnson, Chairman, MGDA
  • 1976-1977: Timothy “Tim” Larsen, Founding Chairman, MGDA; AIGA Minnesota Fellow (2007)

Notes:
1. 1992-1994 First time AIGA Minnesota President is two-year term
2. MGDA becomes AIGA Minnesota (AIGA Minnesota Chapter) in 1986
3. First female president
4. Although elected with the title “Chairman”, title was changed from “Chairman” to “President.”

Contact Leadership

Katrin Loss
Katrin Loss
President
A member of AIGA since 1999, Katrin served on many committees and in a variety of roles for the Minnesota chapter since 2002, including chairing the Luncheon Lectures series from 2003–2010 and volunteering on the Design Show committee since 2010. In 2007, she joined AIGA Minnesota’s board of directors as the Associate Director, Luncheons and, in 2011, was named “Volunteer of the Year.” Most recently, Katrin served as AIGA Minnesota’s Vice President for two years, including overseeing the Programming Council. Prior to that, she served as AIGA Minnesota’s Director of Operations for five years overseeing and improving systems and processes in support of AIGA Minnesota’s numerous and diverse programming needs and co-chaired the 2014 AIGA Minnesota Design Show.

An award-winning art director/designer with extensive experience in brand development, Katrin currently works in-house for Best Buy’s Brand Design team. Katrin is a graduate of Minneapolis College of Art and Design with a BFA in graphic design, and also holds a degree in business administration and international trade from Staatliche Handelsschule in Hamburg, Germany. A strong creative leader with analytical skills, her background in design and business coupled with experience working and living in the U.S. and Europe permits a unique global perspective.

An active member of the design community for over 10 years, Katrin currently serves on MCAD’s Alumni Association Board of Directors.