Purpose of the Work: The goals of this promotion for Neenah Paper’s Classic Linen were to introduce the idea of using the paper for packaging and help shed the linen finish’s image among designers as boring.
CREDITS
Company: Design Guys
Designer: Jay Theige
Art Director: Steve Sikora
Client: Neenah Paper, Inc.
Copywriter: Karen Lokensgard
Illustrator: Jay Theige
Paper: Neenah Classic Linen
Printer: Pomco Graphic Arts
Quantity: 15 M
Date: 2/1/2006
Single/Series: Single