2012 aiga minnesota Design Show

Bert’s Countdown to Cooperstown

By Martin Williams

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    Bert Blyleven was finally inducted into the baseball Hall of Fame in Cooperstown. We wanted to have the fans share his journey.

    Delivery of Work

    We designed a Facebook page that uploaded new online only content everyday of the week prior to his induction. At each "stop" along the way you got to experience Bert's career and personality so when he arrive for the ceremony, his fans loved him just that much more!

    The Results

    Twins loved it. They hadn't really prepared anything for Bert in the social media space so MW proposed the idea and they let us run with it! Bert said he loved it, too.



    • Art Directors

      • Donny Brunner

    • Copywriters

      • Adam Ridgeway

    • Creative Directors

      • Steve Casey
      • Toby Balai
      • Tom Moudry

    • Developer

      • Sandau Creative

    • Graphic Designers

      • Kyle Wyatt