Show Me Yours Show You Mine: AIGA Design Show 2014

First & First – Brand – Fellow

Branding | By Fellow

Delivery

As grand purveyors of fine art, First & First commissioned Fellow to create a new identity, business system, website and collateral materials.

Credits

  • Account Executives

    • Dan Peschel
  • Copywriters

    • Eric Luoma
  • Creative Directors

    • Karl Wolf
  • Graphic Designers

    • Will Gunderson

Concept

Since its inception over two years ago, First & First has operated quite successfully without a website. In some ways, the obscurity of the brand added to the lure of this growing company. First & First has quickly gained a reputation in the Twin Cities, reimagining commercial real-estate by taking historically significant sites and transforming them into inspired places of business, creativity and community.

Results

The work has been well received with our clients as well as the community they engage with.