Show Me Yours Show You Mine: AIGA Design Show 2014

ThinkDesign ThinkMore, Use Less mailer

Miscellaneous | By ThinkDesign Group

Green Leaf Entry

Delivery

Each piece was mailer in an envelope that was hand-made from our inventory of left over paper sample sheets we have been collecting for decades. Then hand stamped with the return address.

Credits

  • Copywriters

    • Nancy Blakestad
  • Creative Directors

    • Linda Henneman
  • Graphic Designers

    • Brittney Schneider
  • Printers

    • Franklin Press

Concept

Create a new year mailer that demonstrates our firm’s sustainable sensibilities. Press sheets were saved for a year. Then repurposed into a mailer by first creating a “T” sculpture and then used as the paper for the mailer. The press sheet side gave a glimpse of an actual project with your cover Think More, Use Less headline silkscreened over what ever content was there.

Results

Educated the recipient of our inventive thinking and design while being environmentally responsible.