Attached are some pics from the MGDA Lutsen Design Conference1984.
This was my first design conference as a member. It was by far the best conference MGDA had ever presented. It’s located on the majestic North Shore of Minnesota in the early fall. All the guess speakers loved it. In fact it what’s put MGDA on the map. One of my favorite speaker was James Odgers the photographer who worked with April Greiman that created the famous 1984 Olympic poster. A cool guy. During the conference, we got a short leisurely break to head up to the Lutsen Alpine Slide in the mountains. It was a blast! Including James.

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Rich Higgins
Rich Higgins
President
Rich Higgins is the Creative Director at Parallel Retail Group. His background is as diverse as a platypus.

He started his own design studio, Oryx & Moth, doing branding, art direction and design for clients big and small. Meanwhile he was the chair of the Solopreneurs Committee for AIGA MN (2022-2023) and served on the Design Student & Alumni Board at the University of Minnesota (2010-2013). Prior to that he worked at TSG, a design agency in Robbinsdale, for clients including: Target, HealthPartners and Crate & Barrel. He's also had a short stint designing for financial institutions (PNC Bank, Citibank and BBVA Compass). He started out designing and art directing photo shoots for multiple national salon chains throughout the US and Canada. And has had mediocre hairstyles since.

His interests vary widely with the season but he always willing to chat about DIY projects, soccer, LEGO, minimalism, FIRE, AI, technology, saunas, traveling, camping, parenting, etc.