To niche or not to niche? That is a question many creatives have along their freelancing journeys.

It’s a question we ask before we make the jump. One we ask ourselves immediately after jumping. And one we likely continue posing to ourselves long after we’ve begun.

Deciding whether to specialize or be more of a generalist is both a personal & professional question. Sometimes it’s driven by internal factors, and other times, more external ones, such as the economy or job market.

Join us for an engaging conversation to share our own experiences & results from niche-ing down (or not!). Share what factors or variables helped you decide what was right for you/your business/your career – how did you come to a conclusion? Or are you still mulling it over? Maybe you’ve pared your services down to one area of expertise or maybe you only dropped a few things from your proverbial basket, and you still are more on the generalist-side.

Whatever the case and wherever you may land on this question, we want to hear from you! This is a fantastic opportunity to connect, gather insights from each other, and foster collaborations—because no one is doing EVERYTHING 😉