Title: MIO for Target

Purpose of the Work: MIO is a company devoted to sustainable, innovative, and affordable design. This past year, Target partnered with MIO creator Isaac and Jamie Salm to create an exclusive line of eco-conscious products including solar lawn lights and an indoor herb garden made from recycled materials.

CREDITS
Company: Target
Designer: Roxanne Bradley
Creative Director: Phyllis Aragaki
Client: Target
Copywriter: Abby Meyerson Photographer: Dana Gallagher
Illustrator: Kevin Seline
Paper: 75% Post-consumer recycled Kraft paper
Printer: Jupiter
Quantity: 33,700 Hangtags, 4000 Boxes, 3600 Bellybands, and 1500 insert cards
Date Published: April 2009