Thu, Oct 25th, 6:00pm - 8:00pm
Minneapolis Institute of Art
2400 Third Avenue South, Minneapolis MN 55404

  • Trustee $15
  • Design Leader $15
  • Sustaining $15
  • Supporter $15
  • Contributor $20
  • Educator $15
  • Student $15
  • Non-Member $25
  • Student Non-Member $20

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Why Mia? Rebranding Minneapolis Institute of Art

Hear from the Minneapolis Institute of Art’s in-house team on brand development from concept to roll out. Get an inside look at how this new brand boldly and authentically embraced their DNA and signaled to the public a fundamental institutional shift in the way they communicate their role as the people’s museum. The team will also share their strategies for maintaining cohesive visuals and a consistent voice as the museum marks its third year as Mia.

Walks-ins welcome.

Meet the Mia Designers you’ll hear from

  • Peggy Martin, Head of Design and Editorial
  • Kristin Prestegaard, Chief Engagement Officer


  • 6:00 p.m. Gather in reception hall
  • 6:30 p.m. Panel Discussion
  • 7:00 p.m. Q&A

Light food and beverages will be provided.


  • Trustee, Leader, Sustaining, Supporting, Educator, Student | $15
  • Contributing, Student Nonmember | $20
  • Nonmember | $25

About mINhouse

mINhouse events are planned and hosted by AIGA Minnesota’s In-House Designers Committee and are focused on the interests of Minnesota in-house designers. Established in 2009, the In-House Designers Committee fosters awareness and respect within the AIGA Minnesota chapter by providing resources, support, education, and enhanced programming specific to designers’ needs. With in-house designers making up roughly one third of AIGA Minnesota’s membership, the committee’s goal is to give this group a voice and enhance the connection of in-house designers to the local chapter. We encourage those interested in getting involved to join the In-House Designers Committee.

Contact Leadership

Brent Larson
Brent Larson
Committee Chair, In-house Designers