| title: Walker Expanded purpose of the work: To develop a new identity system to help signal a new institution. The main question was: How can the Walker approach the idea of a graphic identity in a fresh way? The previous identity, commissioned by then—design director Laurie Haycock Makela, was implemented in 1995. It seemed timely for us to create something new. But just as the architecture of our expansion does not ignore what already exists, a new identity had to acknowledge what had come before. CREDITS company: Walker Art Center designer: Chad Kloepfer art director: Andrew Blauvett client: Walker Art Center production: Eric Olson, Font Engineer printer: various paper: various quantity/impressions: various date published: Fall 2004 - Apr 2005 | |