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Title: Schell’s Dark Packaging

Purpose of the Work: To establish DARK as the lead horse for Shell’s, and introduce it to an “independent influential” audience in Minneapolis with a look and feel that was appealing, impactful and memorable.

CREDITS
Company: Ryan Carlson
Designer: Ryan Carlson
Art Director: Ed Bennett
Client: August Schell Brewing Company
Copywriter: Brad Failor
Illustrator: Ed Bennett
Production: Ed Bennett
Date: 6/1/2006
Single/Series: Single

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