Purpose of the Work: To develop a cohesive holiday campaign press kit with exceptional creatively that expresses the magic and wonder of the holiday season for the guest, distinguishes Target from the retailers, and supports all the Target businesses. Present the variety of key holiday products and exclusive line of Studion Tord Boontje products through the use of an exclusive art pattern and unique forms created by internationally acclaimed designer Tord Boontje.
CREDITS
Company: Target
Art Director: Kirstin Stahl
Client: Target
Copywriter: Travis Robertson, Melissa Champine
Production: Amy Lauer
Paper: Productolith dull
Printer: Diversified Graphics
Quantity: 1,100
Date: 8/2006 and 10/2006
Single/Series: Single