Title: 1968 Exhibit Sponsor Project

Purpose of the Work: Little & Company exhibit sponsor package for the Minnesota Historical Society’s 1968 Project consists of an identity branding and a leave-behind piece. Both will promote a multimedia exhibit, available to the public, that showcases the key cultural and political events of a year that radically changed America. Our challenge was to make the exhibit appealing to more baby boomers.

CREDITS
Company: Little & Company
Designer: Jamie Parker
Creative Director: Joe Cecere
Client: Minnesota Historical Society
Copywriter: Jeff Turner
Paper: French Durotime Butcher, White
Printer: Ambassador Press
Quantity: 300
Date Published: November 2009