Title: Twins 2010 Renewal Folder
Purpose of the Work: In moving from the Metrodome to a brand new outdoor baseball stadium, the Minnesota Twins wanted to excite current and potential season ticket holders with a piece that emphasized the idea of being outside the awesomeness of outdoor baseball (something Minnesotans haven’t seen since 1981). With that in mind, the challenge was to capture the splendor of being at a fully complete ballpark despite shooting at a very crude 50% complete construction site.
CREDITS
Company: Periscope
Designer: Jesse Bodell
Creative Director: Charlie Callahan
Client: Minnesota Twins
Copywriter: Tom Witkowski
Photographer: Dave Markley, Bruce Kluckhohn, Wayne Kryduba
Paper: 80# Productolith Gloss Cover
Printer: Ambassador Press
Quantity: 14,000
Date Published: September 2009