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title: Art on the Town

purpose of the work: To drive traffic to the 10-day art crawl at 70 galleries throughout Minneapolis and St. Paul. In the past, Art on the Town was mostly attended by existing patrons. We were challenged to broaden the event’s appealto everyone, including families.

CREDITS
company: Target
art director: Ted Halbur
client: Twin Cities Fine Arts Organization
copywriter: Travis Robertson
illustrator: Michael Bartalos
production: Jennifer Bartle / Cathy Budd
quantity/impressions: 350 Poster; 81,000 Maps
date published: Sep 2005
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