Portfolio Center
Atlanta, GA
portfoliocenter.com
Title: Snowdin
Company: Colle+McVoy
Category: Interactive: Entertainment
I chose the snowdin.com site for my Judge’s Choice Award because it achieved everything good design should achieve: From its ease of navigation and overall user experience, to its logical hierarchy and unity, to its spirit and voice, the project was inspired, imaginative, communicative, engaging, and thoroughly entertaining. It is full of imagination and great storytelling. Snowdin.com as a holiday greeting offered clients the experience of a dazzling, whimsical new world, where they could lose themselves in the holiday spirit. It just makes me happy every time I watch it.